Product Poster
For this project, I needed to show my photography and design skills by taking product shots and then laying them out in a unique and interesting design. Legos are some of my favorite subjects to shoot. I love the detail and size of the pieces. It allows me to get great perspective shots and practice trying new and unique angles.
When it came to the actual design, I based it off of Lego’s marketing campaign, Adults Welcome. This series of ads focuses on targeting adults and getting them interested in buying and building Lego sets. Many of these sets are much more complicated and very detailed.
The challenge of this project was taking the images in the environment in which the Lego set would normally be build. This meant that my lighting was very limited and I had to gather many different light sources in order to capture the images I wanted.
Process
References
These are ads that Lego has published during their “Adults Welcome” campaign.
Final Deliverables
This project was a lot of fun to work on. I loved taking the images for this poster. I was really happy how the quality of the images turned out and how well the overall layout turned out. I would love to work on more projects like this.